A couple of people took this the wrong way and said it was inappropriate to poke fun at guests.

That wasn’t the point. Here’s my view:

1. Adding a blog to your vacation rental website is a great way to build interest and personality (and pages) to your website and online presence. You can blog about the area, about tourist attractions, special offers, or updates to your property. Oh, and you could also tell the story about the guest who complained that your Florida place was too hot in the summer.

2. Feel free to be funny anywhere you like on your website. People remember when they laugh. Humor helps to break down barriers and shows you are a real human. Keep it clean and don’t overstep the mark though. If you are not naturally funny, this might be a risky approach.

So which place would you rent? The one with a website with a few pictures and some descriptions of the rooms? Or the one which also had the author’s blog which told you all about the area and some of the great experiences they’d had working with guests?

I know which one I would choose!