Are Your Tweets Search Engine Friendly?

It was reported recently that twitter does 19 billion searches per month which is a staggering number. This is 5x bing’s search number and even as much as 20% of Google’s.

What this means for your small business website is that your customers are probably (*) spending a decent slice of their time searching for stuff (hopefully your stuff) on Twitter, rather than the traditional search engines.

So -  it’s important to keep your tweets as search-friendly as possible. This comes down to using keywords in your tweets and tweeting often about useful stuff.

Drilling down into the numbers a bit, it seems that a lot of the searches are not done at Twitter at all but by Twitter clients like Tweetdeck and Seesmic. There’s also a decent number of searches from widgets on web pages that do continuous search of keywords, users, and so on. This doesn’t change things though and it’s definitely time to start thinking about how search-friendly your tweets are.

(*) Of course your customers may not be on Twitter at all!

Related posts:

1. How Long is a Long Tail Keyword?
2. How to Use Time on Site for New Ideas
3. What’s Your Website Niche?
4. The Long Tail of Your Vacation Rental

Tags: Google, search, twitter

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