Welcome (Back) To My Site
What are you doing to welcome visitors back to your site? With today’s technology you can easily track return visitors and present them with a different experience to people who see your site for the first-time. You can do things like this:
- Take them straight to the content that they are interested in
- Show them a personalized welcome message
- Highlight any changes to your site since they last visited
- Give them some information that new visitors don’t see
This is fairly straightforward to build using cookies and if that doesn’t work then you can always offer a login page. Your web designer should be able to do this for you.
Why do this? It rewards people for coming back to your site. This will help them to feel valued (which they are, after all). If they feel valued then they are more likely to keep coming back.
You can share a copy of this post on your own website provided you include a link back to the original. Happy reading!
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February 20th, 2009 at 12:58 pm
[...] you get customers back to your site, you can welcome them back with a personalized welcome message or some special info that only customers can see – maybe some [...]